Sainsbury's, Sainsbury's taste the difference

Rustica Passata

Barcode 00170482

Scanned 5 times by Nomi users

No — Rustica Passata is not ultra-processed.

Not ultra-processed. The product contains tomatoes, tomato paste, extra virgin olive oil, and citric acid. These are basic culinary ingredients, and citric acid is a permitted basic acidity regulator rather than an ultra-processing marker. There are no industrial formulations or additives such as artificial sweeteners, flavor enhancers, emulsifiers, refined industrial syrups, or hydrogenated oils.

Ingredients

No ultra-processed markers

OK

tomatoes (89%)
OK

tomato paste

Concentrated tomato juice cooked down to a thick, concentrated concentrate used as a base or flavoring in sauces and dishes.
OK

extra virgin olive oil

A high-quality, cold-pressed olive oil pressed from olives, used as a cooking oil and dressing; basic culinary ingredient.
OK

citric acid

A natural organic acid used to balance acidity and preserve foods; a common food additive.

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Common questions about Rustica Passata

Is Rustica Passata ultra-processed?

No — Rustica Passata by Sainsbury's, Sainsbury's taste the difference is not ultra-processed, so it is not a UPF (ultra-processed food). Not ultra-processed. The product contains tomatoes, tomato paste, extra virgin olive oil, and citric acid. These are basic culinary ingredients, and citric acid is a permitted basic acidity regulator rather than an ultra-processing marker. There are no industrial formulations or additives such as artificial sweeteners, flavor enhancers, emulsifiers, refined industrial syrups, or hydrogenated oils.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.