Yes — Kentish Bramley Apple Hot Cross Buns is ultra-processed.
The product is ultra-processed (UPF) because the ingredient list includes several ultra-processed additives and industrial ingredients, including invert sugar syrup (explicitly identified as UPF), glucose-fructose syrup (an industrial refined sugar syrup), emulsifiers (E471, E472e, E470a), dextrin (a processed starch derivative), palm fat (refined palm oil), apple flavouring (industrial flavouring), and malted wheat/extract used for flavour and processing. Under NOVA, the presence of these additives and industrial formulations classifies the product as ultra-processed.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Oaten biscuits
Duchy Organic, Duchy Originals from Waitrose, Waitrose
Not UPF
WR AB Cheese & Poppy Seed Twists 125g
Waitrose
Not UPF
Chocolate Gingers
Island Bakery
Not UPF
Mini popadoms
Sainsburys
Not UPF
Galettes au beurre
Jules Destrooper
Not UPF
Crisp & aromatic all butter Kalamata olive twists
Waitrose
Not UPF
Onion bahjis
Not UPF
Private Reserve Fries 3/8"
Lamb Weston
Not UPF
Pure butter shortbread
Walkers
Not UPF
Puy Lentils & French green lentils
Merchant Gourmet
Not UPF
Yes — Kentish Bramley Apple Hot Cross Buns by Marks & Spencer is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed (UPF) because the ingredient list includes several ultra-processed additives and industrial ingredients, including invert sugar syrup (explicitly identified as UPF), glucose-fructose syrup (an industrial refined sugar syrup), emulsifiers (E471, E472e, E470a), dextrin (a processed starch derivative), palm fat (refined palm oil), apple flavouring (industrial flavouring), and malted wheat/extract used for flavour and processing. Under NOVA, the presence of these additives and industrial formulations classifies the product as ultra-processed.
Nomi flags one ingredient in Kentish Bramley Apple Hot Cross Buns as an ultra-processed marker: invert sugar syrup. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.