Yes — Salt and vinegar chips is ultra-processed.
The product is ultra-processed because the ingredient list includes maltodextrin and dehydrated yeast extract, which are industrially processed ingredients used as flavor enhancers, as well as multiple acidifying agents (citric acid, malic acid, tartaric acid). These extracted and isolated additives go beyond basic culinary ingredients and meet the NOVA criteria for ultra-processed foods.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Unsalted Roasted Nuts
KP
Not UPF
Proper corn sea salt
Proper
Not UPF
Doritos
Doritos
Not UPF
hula hoops original
KP Snacks
Not UPF
Sharwood's Poppadoms, Plain
Sharwood's
Not UPF
Walnuts
Iceland,Tesco
Not UPF
Lentil Chips
Snackrite
Not UPF
Tortilla Chips
Stockwell & Co.
Not UPF
Sweet & Salty Popped Crisps
Popworks
Not UPF
Anglesey sea salt crisps
Pipers
Not UPF
Yes — Salt and vinegar chips by Marks And spencer is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because the ingredient list includes maltodextrin and dehydrated yeast extract, which are industrially processed ingredients used as flavor enhancers, as well as multiple acidifying agents (citric acid, malic acid, tartaric acid). These extracted and isolated additives go beyond basic culinary ingredients and meet the NOVA criteria for ultra-processed foods.
Nomi flags one ingredient in Salt and vinegar chips as an ultra-processed marker: maltodextrin. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.