Yes — Seriously Salt & Vinegar is ultra-processed.
The product is ultra-processed because it contains several industrial additives and processed ingredients including flavouring, acid (citric acid), yeast extract, colour (paprika extract), sodium diacetate, maltodextrin, and barley malt extract, which are characteristic of ultra-processed foods in the NOVA classification.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Lightly Salted Potato chips
Kettle
Not UPF
Sea salted potato crisps
Tesco Finest
Not UPF
Lightly sea salted
Sainsbury's
Not UPF
Furrows Sea Salted imp
Tyrrell’s
Not UPF
The Best Sea Salted Crisps
Morrisons
Not UPF
Mccain Smiles 454G
McCain
Not UPF
Sea salt
popchips
Not UPF
100% Extra Virgin Olive Oil Crisps with Mediterranean Sea Salt
Marks & Spencer
Not UPF
Steak cut chips
Four seasons
Not UPF
Natural Potato Chips
Eco, Scamark (Filiale E. Leclerc)
Not UPF
Yes — Seriously Salt & Vinegar by Walkers is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains several industrial additives and processed ingredients including flavouring, acid (citric acid), yeast extract, colour (paprika extract), sodium diacetate, maltodextrin, and barley malt extract, which are characteristic of ultra-processed foods in the NOVA classification.
Nomi flags 6 ingredients in Seriously Salt & Vinegar as ultra-processed markers: flavouring, citric acid, yeast extract, colour (paprika extract), rosemary extract, Barley Malt Extract. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.