Yes — Apple & Cinnamon Crunch is ultra-processed.
The product is classified as ultra-processed because it contains several industrial ingredients/additives: emulsifier (lecithins), glazing agent (gum arabic), glucose syrup (an industrial refined sugar), barley malt extract (an industrial flavor enhancer), and flavouring. Any presence of such additives makes the overall product UPF according to the provided NOVA-based rules.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Scott's Old Fashioned Porridge 1Kg
Scott’s
Not UPF
Fruit, Nut and Seed Muesli
Sainsbury's
Not UPF
Scottish porridge oats
SO
Not UPF
So Simple Original Family Pack Porridge
Quaker
Not UPF
Puffed Wheat
By sainsbury's
Not UPF
Shredded Wheat 16s imp
Nestlé
Not UPF
Ultimate Granola Økologisk, 400 g
Handelshuset Hette AS
Not UPF
Bite size wheat shreds
Harvest Morn, Aldi
Not UPF
Creamy superfast oats
Mornflake
Not UPF
SUPER SMOOTH PORRIDGE
TESCO
Not UPF
Yes — Apple & Cinnamon Crunch by Marks & Spencer is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains several industrial ingredients/additives: emulsifier (lecithins), glazing agent (gum arabic), glucose syrup (an industrial refined sugar), barley malt extract (an industrial flavor enhancer), and flavouring. Any presence of such additives makes the overall product UPF according to the provided NOVA-based rules.
Nomi flags 4 ingredients in Apple & Cinnamon Crunch as ultra-processed markers: lecithin (soy), glucose syrup, barley malt extract, flavouring. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.