M&S

Milk Chocolate Oat Crunch

Barcode 29436095

Scanned 11 times by Nomi users

Yes — Milk Chocolate Oat Crunch is ultra-processed.

The product is ultra-processed because it contains several industrial ingredients and additives: milk chocolate (a composite industrial ingredient), emulsifier: soya lecithin (an emulsifier), palm oil (a highly refined oil), and invert sugar syrup (an industrially processed sugar syrup). These ingredients place it in the ultra-processed (NOVA 4) category.

Ingredients

4 ultra-processed markers

OK

rolled oats

Thin flat oats steamed and rolled to flatten them for quicker cooking; a minimally processed cereal grain.
UPF

milk chocolate

A sweet chocolate made with cocoa solids, cocoa butter, sugar, and milk solids. Often contains emulsifiers and flavorings; typical processed confectionery ingredient.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

cocoa butter

A fat extracted from cocoa beans, used in chocolate, cosmetics, and baking as a fat component.
OK

dried milk (milk powder)

Milk powder produced by drying milk, a processed dairy product.
OK

cocoa mass

Ground or melted cocoa beans; pure cocoa solids used for chocolate making.
OK

dried whey (whey powder)

A dairy-derived powder produced by removing water from whey, rich in protein and lactose; commonly used as a food ingredient to fortify products. Has a mild dairy flavor.
OK

dried skimmed milk

Dried skimmed milk is powdered milk with fat removed, used as a dairy ingredient to provide protein and calcium.
UPF

soy lecithin

A natural emulsifier derived from soybeans used to improve texture and mix fats with water.
OK

wholemeal wheat flour

Coarsely milled whole wheat flour containing bran, germ, and endosperm; used as a staple baking ingredient in breads and pastries.
OK

light brown sugar

Sugar with some molasses content, typical pantry sweetener; less refined than white sugar and with a moisture-typical texture.
UPF

palm oil

A widely used edible oil pressed from the fruit of oil palms; a basic culinary oil but highly processed in many commercial products.
UPF

invert sugar syrup

A refined sugar syrup produced by hydrolyzing sucrose into glucose and fructose; a processed sweetener often used in foods.
OK

sodium bicarbonate

A basic leavening agent used in baking; reacts with acids to release carbon dioxide, helping dough rise. Commonly sold as baking soda.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.

Common questions about Milk Chocolate Oat Crunch

Is Milk Chocolate Oat Crunch ultra-processed?

Yes — Milk Chocolate Oat Crunch by M&S is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains several industrial ingredients and additives: milk chocolate (a composite industrial ingredient), emulsifier: soya lecithin (an emulsifier), palm oil (a highly refined oil), and invert sugar syrup (an industrially processed sugar syrup). These ingredients place it in the ultra-processed (NOVA 4) category.

Which ingredients in Milk Chocolate Oat Crunch are ultra-processed?

Nomi flags 4 ingredients in Milk Chocolate Oat Crunch as ultra-processed markers: milk chocolate, soy lecithin, palm oil, invert sugar syrup. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.