Yes — Rice cakes with milk choclate coating is ultra-processed.
The product is ultra-processed because it contains industrial additives. Specifically, the milk chocolate coating includes an emulsifier (lecithins), and the ingredient list separately lists “emulsifier: lecithins” again. Emulsifiers like lecithins are extracted, isolated additives used to modify texture and stability, which places the product in the ultra-processed category according to the NOVA classification. The presence of basic ingredients such as rice, brown rice, sea salt, sugar, whole milk powder, cocoa mass, and cocoa butter does not change this classification.
Other biscuits & cookies Nomi has checked — these ones aren't ultra-processed.
Duchy Organic Highland All Butter Shortbread Fingers
Waitrose
Not UPF
Shortbread biscuits
Island Bakery
Not UPF
Highland All Butter Shortbread Rounds
Waitrose & Partners Dutch organic
Not UPF
Cheddar Cheese Thins
Sainsbury's
Not UPF
Shortbread all butter petticoat tails
Sainsbury's
Not UPF
Shortbread Fingers
Walkers Shortbread Ltd.
Not UPF
All Butter Cinnamon Knots
Waitrose & Partners
Not UPF
All Butter Shortbread
Morrisons
Not UPF
Pure Butter Shortbread
Walkers
Not UPF
Yes — Rice cakes with milk choclate coating by Harvest Morn is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains industrial additives. Specifically, the milk chocolate coating includes an emulsifier (lecithins), and the ingredient list separately lists “emulsifier: lecithins” again. Emulsifiers like lecithins are extracted, isolated additives used to modify texture and stability, which places the product in the ultra-processed category according to the NOVA classification. The presence of basic ingredients such as rice, brown rice, sea salt, sugar, whole milk powder, cocoa mass, and cocoa butter does not change this classification.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.