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Yes — Granola golden crunch imp is ultra-processed.
The ingredient list is valid. The product is ultra-processed because it contains several industrial ingredients/additives classed as UPF under NOVA: glucose syrup (refined industrial sugar), emulsifier (lecithins), and natural flavouring. Any presence of such additives makes the whole product UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Scott's Old Fashioned Porridge 1Kg
Scott’s
Not UPF
Fruit, Nut and Seed Muesli
Sainsbury's
Not UPF
Scottish porridge oats
SO
Not UPF
So Simple Original Family Pack Porridge
Quaker
Not UPF
Puffed Wheat
By sainsbury's
Not UPF
Shredded Wheat 16s imp
Nestlé
Not UPF
Ultimate Granola Økologisk, 400 g
Handelshuset Hette AS
Not UPF
Bite size wheat shreds
Harvest Morn, Aldi
Not UPF
Creamy superfast oats
Mornflake
Not UPF
SUPER SMOOTH PORRIDGE
TESCO
Not UPF
Yes — Granola golden crunch imp by Quaker is ultra-processed, so it counts as a UPF (ultra-processed food). The ingredient list is valid. The product is ultra-processed because it contains several industrial ingredients/additives classed as UPF under NOVA: glucose syrup (refined industrial sugar), emulsifier (lecithins), and natural flavouring. Any presence of such additives makes the whole product UPF.
Nomi flags 3 ingredients in Granola golden crunch imp as ultra-processed markers: glucose syrup, lecithin (emulsifier), natural flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Granola Nuts & Seeds by Lizi's, Low Sugar Granola Original by Crownfield, Super Berry Granola by Deluxe. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.