Yes — kelloggscoco pops is ultra-processed.
The ingredient list is valid. This product is classified as ultra-processed (UPF) according to NOVA because it contains several industrial additives and refined ingredients, including: flavourings and aromas (industrial flavor additives), glucose syrup, invert sugar syrup, and fructose (industrially processed/isolated sugars), emulsifier (soya lecithin), humectants sorbitol and glycerol, antioxidants (palmitate, ascorbyl, tocopherol alpha), and highly processed vegetable oils (palm nut, palm, copra). Any one of these would make it UPF; together they clearly place it in the ultra-processed category.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Scottish porridge oats
SO
Not UPF
So Simple Original Family Pack Porridge
Quaker
Not UPF
Puffed Wheat
By sainsbury's
Not UPF
Shredded Wheat 16s imp
Nestlé
Not UPF
Ultimate Granola Økologisk, 400 g
Handelshuset Hette AS
Not UPF
Bite size wheat shreds
Harvest Morn, Aldi
Not UPF
Creamy superfast oats
Mornflake
Not UPF
SUPER SMOOTH PORRIDGE
TESCO
Not UPF
Penne Rigate Nudeln
Combino
Not UPF
Plain Wheats
Kellogg's
Not UPF
Yes — kelloggscoco pops by Kelloggs is ultra-processed, so it counts as a UPF (ultra-processed food). The ingredient list is valid. This product is classified as ultra-processed (UPF) according to NOVA because it contains several industrial additives and refined ingredients, including: flavourings and aromas (industrial flavor additives), glucose syrup, invert sugar syrup, and fructose (industrially processed/isolated sugars), emulsifier (soya lecithin), humectants sorbitol and glycerol, antioxidants (palmitate, ascorbyl, tocopherol alpha), and highly processed vegetable oils (palm nut, palm, copra). Any one of these would make it UPF; together they clearly place it in the ultra-processed category.
Nomi flags 4 ingredients in kelloggscoco pops as ultra-processed markers: flavourings, glucose syrup, invert sugar syrup, aromas. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.