Pop chips sea salt

Barcode 5000237136461

Scanned 23 times by Nomi users

Yes — Pop chips sea salt is ultra-processed.

The product is classified as ultra-processed because it contains industrial flavouring additives. Specifically, the ingredient “natural flavouring” is an extracted, industrially formulated additive used to modify taste, which falls under NOVA ultra-processed criteria. The rest of the ingredients (dried potato, rice flour, potato starch, sunflower oil, potassium chloride, sea salt, salt) are not by themselves ultra-processed, but the presence of natural flavouring is sufficient to classify the overall product as UPF.

Ingredients

1 ultra-processed marker

OK

dried potato

Dried form of potato used as a processed ingredient or snack base; essentially dehydrated potato.
OK

rice flour

A finely milled flour from milled rice, commonly used as a gluten-free thickener or flour substitute in baking and cooking.
OK

potato starch

A basic, finely ground starch derived from potatoes; used as a thickener and binder in foods.
OK

sunflower oil

A neutral-tasting culinary oil pressed from sunflower seeds, rich in unsaturated fats and commonly used for frying and dressings.
OK

sea salt flavour [rice flour
OK

potassium chloride

Mineral salt used as a salt substitute in food. A basic inorganic ingredient commonly used for seasoning or fortification; not ultra-processed.
OK

sea salt

A basic mineral-rich salt derived from evaporated seawater, used as a seasoning and preservative.
UPF

natural flavouring

A flavoring substance used to impart taste or aroma; likely an additive derived from natural sources. The extra closing bracket in the original name is ignored for description.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.

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Common questions about Pop chips sea salt

Is Pop chips sea salt ultra-processed?

Yes — Pop chips sea salt is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains industrial flavouring additives. Specifically, the ingredient “natural flavouring” is an extracted, industrially formulated additive used to modify taste, which falls under NOVA ultra-processed criteria. The rest of the ingredients (dried potato, rice flour, potato starch, sunflower oil, potassium chloride, sea salt, salt) are not by themselves ultra-processed, but the presence of natural flavouring is sufficient to classify the overall product as UPF.

Which ingredients in Pop chips sea salt are ultra-processed?

Nomi flags one ingredient in Pop chips sea salt as an ultra-processed marker: natural flavouring. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.