Yes — Bisto best is ultra-processed.
The product is classified as ultra-processed (UPF) because it contains several industrial additives and UPF ingredients, including maltodextrin, flavour enhancers (monosodium glutamate, disodium 5'-ribonucleotides), colour (ammonia caramel), flavourings, emulsifier (soya lecithin), and black pepper extract. These are industrial formulations or additives used to modify flavour, colour, and texture, which places the product in the ultra-processed category according to NOVA.
Similar products that aren't ultra-processed — swap and keep the flavour.
Yes — Bisto best by Bisto is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed (UPF) because it contains several industrial additives and UPF ingredients, including maltodextrin, flavour enhancers (monosodium glutamate, disodium 5'-ribonucleotides), colour (ammonia caramel), flavourings, emulsifier (soya lecithin), and black pepper extract. These are industrial formulations or additives used to modify flavour, colour, and texture, which places the product in the ultra-processed category according to NOVA.
Nomi flags 9 ingredients in Bisto best as ultra-processed markers: maltodextrin, flavour enhancers (monosodium glutamate, disodium 5-ribonucleotides), caramel color (ammonia-treated), flavourings, autolyzed yeast, Emulsifier (Soya Lecithin), onion extract, black pepper extract, sage extract. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including BEEF Stock by Waitrose, Beef Bone Broth by freja, Beef Bone Broth by Borough Broth. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.