Weetabix

Oatibix

Barcode 5010029207880

Scanned 176 times by Nomi users

Yes — Oatibix is ultra-processed.

The product is classified as ultra-processed because it contains malted barley extract, which is an industrially processed extract used as a flavor enhancer according to NOVA-style guidance. Other ingredients like wholegrain oats, sugar, salt, and added vitamins are not UPF on their own, but the presence of malted barley extract makes the overall product UPF.

Ingredients

1 ultra-processed marker

OK

wholegrain oats (96%)
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
UPF

malted barley extract

A concentrated extract from malted barley, used as a brewing adjunct or flavoring. It may be used in foods and drinks for sweetness or malt flavor.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

niacin (vitamin b3)

A water-soluble vitamin used as a nutrient and often added to foods as a fortifying vitamin.
OK

riboflavin (b2)

Vitamin B2 used as a fortifying nutrient in foods; a natural component of some ingredients and commonly added in fortification.
OK

thiamin (vitamin b1)

A water-soluble B vitamin essential for carbohydrate metabolism, energy production and nervous system function; commonly used as a dietary supplement or nutrient in foods.
OK

folic acid

A B-vitamin (B9) important for DNA synthesis and red blood cell formation; commonly added to fortified foods and supplements.

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

Not Ultra-Processed

Nestle Shredded wheat 24pk

Nestlé

View product →

Swap it for something less processed

See all Breakfast Cereals & Bars →

Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.

Common questions about Oatibix

Is Oatibix ultra-processed?

Yes — Oatibix by Weetabix is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains malted barley extract, which is an industrially processed extract used as a flavor enhancer according to NOVA-style guidance. Other ingredients like wholegrain oats, sugar, salt, and added vitamins are not UPF on their own, but the presence of malted barley extract makes the overall product UPF.

Which ingredients in Oatibix are ultra-processed?

Nomi flags one ingredient in Oatibix as an ultra-processed marker: malted barley extract. See the full ingredient breakdown above for what each one is.

What are healthier alternatives to Oatibix?

Nomi has reviewed similar products that are not ultra-processed, including Nestle Shredded wheat 24pk by Nestlé. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.