Yes — Weetabix Oatiflakes is ultra-processed.
The product contains malted barley extract, which is an industrially processed extract used as a flavor enhancer and is classified as ultra-processed per NOVA. Therefore the overall product is UPF.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
SUPER SMOOTH PORRIDGE
TESCO
Not UPF
Penne Rigate Nudeln
Combino
Not UPF
Plain Wheats
Kellogg's
Not UPF
quaker original
Quaker
Not UPF
Low Sugar Grain-free granola
The Paleo Foods Co
Not UPF
Bitesize Wheat Shreds
Harvest Morn
Not UPF
Oats
Mornflake
Not UPF
organic fruits & seeds muesli
alara
Not UPF
Pecan & Almond Grain-Free Granola
The Paleo Foods Co.
Not UPF
Swiss style muesli
Alpen
Not UPF
Yes — Weetabix Oatiflakes by Weetabix is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains malted barley extract, which is an industrially processed extract used as a flavor enhancer and is classified as ultra-processed per NOVA. Therefore the overall product is UPF.
Nomi flags one ingredient in Weetabix Oatiflakes as an ultra-processed marker: malted barley extract. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.