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Yes — Ready Rolled Puff Pastry Sheet is ultra-processed.
The ingredient list is valid. This product is classified as ultra-processed (UPF) because it contains the additive colour (carotenes), which is an industrially extracted additive and has been pre-identified as a UPF ingredient. The presence of this additive is sufficient to classify the whole product as UPF, even though the other ingredients (wheat flour with vitamins/minerals, butter, water, alcohol, lemon juice concentrate, salt, deactivated yeast) are not UPF on their own.
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Yes — Ready Rolled Puff Pastry Sheet by Jus-Rol is ultra-processed, so it counts as a UPF (ultra-processed food). The ingredient list is valid. This product is classified as ultra-processed (UPF) because it contains the additive colour (carotenes), which is an industrially extracted additive and has been pre-identified as a UPF ingredient. The presence of this additive is sufficient to classify the whole product as UPF, even though the other ingredients (wheat flour with vitamins/minerals, butter, water, alcohol, lemon juice concentrate, salt, deactivated yeast) are not UPF on their own.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.