Mrs Crimble’s

Caramel Macaroons

Barcode 5010822991320

Yes — Caramel Macaroons is ultra-processed.

The product contains several ultra-processed ingredients according to NOVA, including glucose-fructose syrup (an industrially refined sugar syrup), palm oil (a highly processed refined oil), vanilla flavouring (an industrial flavouring), and emulsifiers (sunflower lecithin, soya lecithin). Therefore it must be classified as ultra-processed (UPF).

Ingredients

3 ultra-processed markers

OK

wheat flour (contains gluten)

Ground wheat flour; contains gluten. Includes added minerals/vitamins as part of enrichment.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

dark chocolate chips (21%) (cocoa mass, sugar, emulsifier; sunflower lecithin, soya lecithin, vanilla flavouring)
UPF

glucose-fructose syrup

A commercially produced sweet syrup made by hydrolyzing and blending glucose and fructose sugars; widely used as a sweetener in foods and beverages.
UPF

palm oil

A widely used edible oil pressed from the fruit of oil palms; a basic culinary oil but highly processed in many commercial products.
OK

coconut oil

Oil pressed from mature coconuts, used for cooking and baking.
OK

rapeseed oil

A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
OK

raising agent: calcium phosphates, e501
UPF

vanilla flavoring

Vanilla flavouring is an additive used to impart vanilla flavor; can be natural vanilla extract or synthetic flavoring.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.

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Common questions about Caramel Macaroons

Is Caramel Macaroons ultra-processed?

Yes — Caramel Macaroons by Mrs Crimble’s is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains several ultra-processed ingredients according to NOVA, including glucose-fructose syrup (an industrially refined sugar syrup), palm oil (a highly processed refined oil), vanilla flavouring (an industrial flavouring), and emulsifiers (sunflower lecithin, soya lecithin). Therefore it must be classified as ultra-processed (UPF).

Which ingredients in Caramel Macaroons are ultra-processed?

Nomi flags 3 ingredients in Caramel Macaroons as ultra-processed markers: glucose-fructose syrup, palm oil, vanilla flavoring. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.