Dorset cereals

Simply Fruity Muesli

Barcode 5018357009299

Yes — Simply Fruity Muesli is ultra-processed.

Classified as ultra-processed because it contains industrial ingredients/additives: malted barley extract ("extrait de malté d'orge"), which is an industrially processed extract used as a flavour and colour enhancer, and the preservative sulfur dioxide ("dioxyde de soufre"). These go beyond basic culinary ingredients according to NOVA.

Ingredients

No ultra-processed markers

OK

fruits secs et fruits séchés (30%) [raisins secs
OK

papaye sucrée et sechée (9%) (sucre, papaye, conservateur: _dioxyde de soufre_)
OK

ananas séché et sucré (3%) (sucre, ananas, acide citrique, conservateur: _dioxyde de soufre_)
OK

flocons d'_orge_
OK

flocons d'_avoine_
OK

flocons de _blé_
OK

flocons de _blé_ grillés et maltés (_blé_, extrait de malté d'_orge_)

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Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.

Common questions about Simply Fruity Muesli

Is Simply Fruity Muesli ultra-processed?

Yes — Simply Fruity Muesli by Dorset cereals is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains industrial ingredients/additives: malted barley extract ("extrait de malté d'orge"), which is an industrially processed extract used as a flavour and colour enhancer, and the preservative sulfur dioxide ("dioxyde de soufre"). These go beyond basic culinary ingredients according to NOVA.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.