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Yes — Blue Machine Blueberry Smoothie is ultra-processed.
Not a great choice for everyday.
This smoothie is classified as ultra-processed because it contains natural flavourings, which are extracted or isolated flavouring additives considered UPF under NOVA. The fruit juices, purees, extract, and added vitamins are not the factors driving the classification.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other drinks Nomi has checked — these ones aren't ultra-processed.
Dried Mango
Alesto
Not UPF
Americano Intense Instant Coffee with Finely Ground Beans
Nescafé Azera
Not UPF
Super Smoothie Energise
Innocent
Not UPF
Alkoholfrei
Erdinger
Not UPF
Organic hot chocolate
Green and blacks
Not UPF
Orange Juice smooth from concentrate
Tesco
Not UPF
Pitted Dates
Aldi
Not UPF
Coconut Water
Naturis
Not UPF
Bolt from the Blue
Innocent
Not UPF
100% Sparkling Apple Juice
Appletiser (Coca-Cola)
Not UPF
Yes — Blue Machine Blueberry Smoothie by Naked, PepsiCo is ultra-processed, so it counts as a UPF (ultra-processed food). This smoothie is classified as ultra-processed because it contains natural flavourings, which are extracted or isolated flavouring additives considered UPF under NOVA. The fruit juices, purees, extract, and added vitamins are not the factors driving the classification.
Nomi flags one ingredient in Blue Machine Blueberry Smoothie as an ultra-processed marker: natural flavourings. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Raw Greens Virgin Smoothie by Mockingbird, Raw Boost by Mockingbird, Innocent Strawberries and bananas by innocent. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.
