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Yes — Pipers Wild Thyme & Rosemary Crisps is ultra-processed.
The product is classified as UPF because it contains ultra-processed ingredients according to NOVA, specifically yeast extract and natural flavouring, which are industrially produced flavor enhancers/additives. Other ingredients like sunflower oil, rice flour, sugar, salt, dried herbs, spices, and citric acid are not UPF on their own, but the presence of yeast extract and natural flavouring is sufficient to classify the overall product as ultra-processed.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Lentil Chips - Sea Salt Flavour
Eat Real
Not UPF
Lightly Salted Potato Chips
Kettle
Not UPF
Proper Corn Sea Salted Popcorn
Proper
Not UPF
Corn Smoked BBQ Crunchy Corn
Love Corn
Not UPF
Salted Popcorn
Propercorn,John West
Not UPF
Unsalted Roasted Nuts
KP
Not UPF
Proper corn sea salt
Proper
Not UPF
Doritos
Doritos
Not UPF
hula hoops original
KP Snacks
Not UPF
Sharwood's Poppadoms, Plain
Sharwood's
Not UPF
Yes — Pipers Wild Thyme & Rosemary Crisps by Pipers is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as UPF because it contains ultra-processed ingredients according to NOVA, specifically yeast extract and natural flavouring, which are industrially produced flavor enhancers/additives. Other ingredients like sunflower oil, rice flour, sugar, salt, dried herbs, spices, and citric acid are not UPF on their own, but the presence of yeast extract and natural flavouring is sufficient to classify the overall product as ultra-processed.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.