Yes — Apple Juice Drink is ultra-processed.
The product contains natural flavouring, which is an industrially processed additive, and potassium sorbate, a preservative. Either is enough to classify it as an ultra-processed food (UPF) under NOVA.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other drinks Nomi has checked — these ones aren't ultra-processed.
Smooth Coffee Beans
Kenco
Not UPF
Fruity Black Currants
Rocks
Not UPF
belvoir farm elderflower cordial
Belvoir
Not UPF
Juicy Oranges Whole Fruit Squash
Rocks
Not UPF
Coconut Water The Original
Vita Coco
Not UPF
Instant Coffee Gold
Bellarom, Lidl, Lidl Bellarom
Not UPF
GOLD BLEND Instant Coffee
Nescafé
Not UPF
Decaff Americano
Nescafé Azera
Not UPF
Raw Greens Virgin Smoothie
Mockingbird
Not UPF
Azera americano
Nescafé
Not UPF
Yes — Apple Juice Drink by JUICEBURST is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains natural flavouring, which is an industrially processed additive, and potassium sorbate, a preservative. Either is enough to classify it as an ultra-processed food (UPF) under NOVA.
Nomi flags 2 ingredients in Apple Juice Drink as ultra-processed markers: natural flavouring, potassium sorbate. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including 100% Apple Juice by The juice company, Aldi, cloudy apple by Copella, Apple juice from concentrate by The Grower's Harvest. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.