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Kellogs protein imp by Kellogg's
Kellogg's

Kellogs protein imp

Barcode 5053827204569
Scanned  14  times by Nomi users
Ultra-Processed Food (UPF)

Yes — Kellogs protein imp is ultra-processed.

The product is classified as ultra-processed because the ingredient list contains several industrial additives and processed ingredients, including glucose syrup (an industrial refined sugar syrup), malted barley extract (industrially processed flavoring), modified starch, emulsifier (soy lecithin), natural flavourings, and protein crisp components like soy protein isolate. According to NOVA, the presence of such industrial formulations and additives makes the overall product ultra-processed.

Ingredients

2 ultra-processed markers
  • OK
    cereals(wholewheat{33%}, rice{20%}, wheat bran{5.5%)}
  • OK
    wholemeal flour{4.5%}
  • OK
    barley{3.5%}
  • OK
    malted barley flour{1.5%}
  • OK
    linseed and sunflower seed cluster(17.5%)(cereals{whole oats[7%], rye[1.5%], wheat flour[1.5%]}, sugar, protein crisp(soy protein isolate, tapioca starch, calcium carbonate, salt), rice piece{rice flour, corn flour, sugar}, sunflower seeds, linseed modified starch, barley malt extract, sunflower oil, emulsifier{soy lecithin}, natural flavourings, sodium hydrogen carbonate, ammonium hydrogen carbonate, antioxidant{tocopherol rich extract}, skimmed milk powder)
  • OK
    sugar
    Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
  • OK
    pumpkin seeds(3.5%)
  • OK
    nuts(3.5%)(hazelnuts, almonds)
  • UPF
    glucose syrup
    A processed syrup made from starch (usually corn) consisting mainly of glucose; commonly used as a sweetener and thickener.
  • UPF
    Barley Malt Extract
    Barley malt extract is a sweetener made from malted barley grains.
  • OK
    salt
    Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
  • OK
    natural flavouring. vitamins & minerals: niacin
  • OK
    iron
    Essential mineral used as a nutrient or fortifying ingredient in foods.
  • OK
    zinc
  • OK
    vitamin b2(riboflavin)
  • OK
    vitamin b1(thiamin)
  • OK
    vitamin b6 (pyridoxine)
    Essential water-soluble vitamin used as a nutrient supplement and fortificant in foods and dietary supplements.
  • OK
    folic acid
    A B-vitamin (B9) important for DNA synthesis and red blood cell formation; commonly added to fortified foods and supplements.
  • OK
    vitamin d
    Fat-soluble vitamin used for fortification and dietary supplementation; commonly present in foods as a nutrient or supplement.
  • OK
    vitamin b12
    A water-soluble B vitamin (cobalamin) used as a nutrient fortifier in foods and supplements.

Swap it for something less processed

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Common questions about Kellogs protein imp

Is Kellogs protein imp ultra-processed?

Yes — Kellogs protein imp by Kellogg's is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because the ingredient list contains several industrial additives and processed ingredients, including glucose syrup (an industrial refined sugar syrup), malted barley extract (industrially processed flavoring), modified starch, emulsifier (soy lecithin), natural flavourings, and protein crisp components like soy protein isolate. According to NOVA, the presence of such industrial formulations and additives makes the overall product ultra-processed.

Which ingredients in Kellogs protein imp are ultra-processed?

Nomi flags 2 ingredients in Kellogs protein imp as ultra-processed markers: glucose syrup, Barley Malt Extract. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.

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