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Original by Pringles
Pringles

Original

Barcode 5053990138722
Scanned  28  times by Nomi users
Ultra-Processed Food (UPF)

Yes — Original is ultra-processed.

The product is classified as ultra-processed (UPF) because it contains industrial additives and ingredients used primarily in UPFs: maltodextrin (an industrially produced refined carbohydrate), emulsifier E471 (mono- and diglycerides of fatty acids), and added colorants (annatto, norbixin). These go beyond basic culinary ingredients according to the NOVA classification.

Ingredients

2 ultra-processed markers
  • OK
    potato puree powder
    Powder formed from dehydrated potato used to make instant mashed potatoes.
  • OK
    sunflower oil
    Oil pressed from sunflower seeds; a common neutral cooking oil used for frying, sautéing, and dressings.
  • OK
    wheat flour
    Finely milled flour from wheat kernels, a basic baking ingredient commonly used for bread, pastries, and dough.
  • OK
    corn flour
    Fine flour milled from maize, used for baking, thickening, and coating foods.
  • OK
    rice flour
    A basic, finely milled starch from white rice used as a gluten-free thickener or flour substitute in baking.
  • UPF
    maltodextrin
    A white powder made from starch that has been partially hydrolyzed; used as a thickener or filler and widely used as a food additive.
  • UPF
    emulsifier e471
    A food additive consisting of mono- and diglycerides of fatty acids used to improve texture and emulsification in processed foods.
  • OK
    salt
    Common basic food ingredient consisting of sodium chloride used for seasoning and preservation.
  • OK
    farbstoff (annatto)
  • OK
    norbixin

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

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Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.

Common questions about Original

Is Original ultra-processed?

Yes — Original by Pringles is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed (UPF) because it contains industrial additives and ingredients used primarily in UPFs: maltodextrin (an industrially produced refined carbohydrate), emulsifier E471 (mono- and diglycerides of fatty acids), and added colorants (annatto, norbixin). These go beyond basic culinary ingredients according to the NOVA classification.

Which ingredients in Original are ultra-processed?

Nomi flags 2 ingredients in Original as ultra-processed markers: maltodextrin, emulsifier e471. See the full ingredient breakdown above for what each one is.

What are healthier alternatives to Original?

Nomi has reviewed similar products that are not ultra-processed, including Lightly Salted Potato chips by Kettle, Anglesey sea salt crisps by Pipers, Walkers Ready Salted Crisps 6pk by Walkers. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.

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