Yes — Hydrating Face Cream is ultra-processed.
Classified as ultra-processed because it contains multiple cosmetic-grade industrial additives (e.g., ethylparaben, polyacrylate-13, polyisobutene, c13-14 isoparaffin, phenoxyethanol, aluminum hydroxide). Although NOVA is designed for foods, if this were edible it would clearly be an ultra-processed formulation due to the presence of synthetic preservatives, polymers, and texturizers.
Yes — Hydrating Face Cream is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains multiple cosmetic-grade industrial additives (e.g., ethylparaben, polyacrylate-13, polyisobutene, c13-14 isoparaffin, phenoxyethanol, aluminum hydroxide). Although NOVA is designed for foods, if this were edible it would clearly be an ultra-processed formulation due to the presence of synthetic preservatives, polymers, and texturizers.
Nomi flags 5 ingredients in Hydrating Face Cream as ultra-processed markers: glycerol stearate, potassium phosphate, polyacrylate-13, propane-1,2-diol (propylene glycol), iron oxides (ci 77491, ci 77499, ci 77492). See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.