Yes — Natural Energy Drink is ultra-processed.
Not a great choice for everyday.
This is a caffeinated sparkling fruit drink. Natural flavourings are UPF ingredients under the NOVA-based guidance because they are extracted or formulated flavour additives, and they therefore make the product ultra-processed. Natural caffeine is not considered UPF, while sugar, fruit juices from concentrate, and sparkling water are not independently sufficient for a UPF classification.
Other drinks Nomi has checked — these ones aren't ultra-processed.
Decaff Americano
Nescafé Azera
Not UPF
Raw Greens Virgin Smoothie
Mockingbird
Not UPF
Azera americano
Nescafé
Not UPF
Beet It Organic Beetroot Juice 1 Litre
James White
Not UPF
Azera Americano
Nescafé
Not UPF
Bio gyömbér shot
Solevita
Not UPF
Coconut Water
Vita Coco
Not UPF
brilliant beetroot
cawston press
Not UPF
Coconut Water
Vita Coco
Not UPF
Ginger Turmeric Shot
Solevita
Not UPF
Yes — Natural Energy Drink by Pussy is ultra-processed, so it counts as a UPF (ultra-processed food). This is a caffeinated sparkling fruit drink. Natural flavourings are UPF ingredients under the NOVA-based guidance because they are extracted or formulated flavour additives, and they therefore make the product ultra-processed. Natural caffeine is not considered UPF, while sugar, fruit juices from concentrate, and sparkling water are not independently sufficient for a UPF classification.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.