Yes — Activia gut health is ultra-processed.
The product is classified as ultra-processed because it contains several industrial additives and formulations, including tapioca starch (used as a refined thickener), stabiliser (pectin), and natural flavouring. Under NOVA, the presence of these additives—especially natural flavouring and stabilisers—indicates an ultra-processed food, even though the base is yogurt with fruit.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other dairy, eggs & yoghurt Nomi has checked — these ones aren't ultra-processed.
Lidl High Protein Greek Yog
Lidl
Not UPF
Organic Unsalted Butter
Yeo Valley
Not UPF
0% Fat Greek Yogurt
Tesco Finest
Not UPF
BRITISH FREE RANGE 12 LARGE EGGS
MEREVALE
Not UPF
Natural Yogurt
Tesco
Not UPF
Crème fraîche
Sainsbury's
Not UPF
Fat free natural yoghurt
Aldi
Not UPF
Large free range eggs
Tesco
Not UPF
Creamy Greek Natural Yogurt
Milbona
Not UPF
Graham's Gold Smooth
Graham's
Not UPF
Yes — Activia gut health by Activia is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains several industrial additives and formulations, including tapioca starch (used as a refined thickener), stabiliser (pectin), and natural flavouring. Under NOVA, the presence of these additives—especially natural flavouring and stabilisers—indicates an ultra-processed food, even though the base is yogurt with fruit.
Nomi flags one ingredient in Activia gut health as an ultra-processed marker: natural flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Naked strawberry yogurt by Onken, Strawberry yogurt by Longley Farm, Strawberry & Banana Yogurt by Marks & Spencer. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.