Dunnes Stores

Multigrain Hoops

Barcode 5099874321828

Yes — Multigrain Hoops is ultra-processed.

Not a great choice for everyday.

This product is ultra-processed because it contains caramelised sugar syrup, a pre-identified UPF ingredient indicating industrial processing. The cereal-flour base, sugar, salt, basic colours from paprika extract and carotene, calcium carbonate, and added vitamins and minerals do not independently make it UPF.

Ingredients

1 ultra-processed marker

OK

cereal flours [wholegrain wheat flour
OK

oat flour

Flour milled from whole oat groats, a common gluten-free or low-gluten baking ingredient.
OK

barley flour

Fine flour ground from barley; used in baking and as a cereal ingredient.
OK

maize flour

Finely ground maize used as a staple ingredient in baking and cooking; a basic food commodity.
OK

rice flour]
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

wheat starch

Starch extracted from wheat grain, used as a thickener, filler, or texture modifier in foods.
OK

colours (paprika extract, carotene)
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
UPF

caramelised sugar syrup

A syrup derived from sugar heated to create caramelization; a processed sugars product commonly used as a sweetener or flavoring.
OK

calcium carbonate

A basic inorganic calcium salt used as a nutrition supplement and anticaking agent in foods.
OK

niacin (vitamin b3)

An essential water-soluble B vitamin involved in energy metabolism; often used as a nutrient supplement or fortificant in foods.
OK

iron

Essential mineral used as a nutrient or fortifying ingredient in foods.
OK

riboflavin (b2)

Vitamin B2 used as a fortifying nutrient in foods; a natural component of some ingredients and commonly added in fortification.
OK

thiamin (vitamin b1)

A water-soluble B vitamin essential for carbohydrate metabolism, energy production and nervous system function; commonly used as a dietary supplement or nutrient in foods.
OK

vitamin d. a allergy advice for allergens
OK

including cereals containing gluten
OK

see ingredients in bold. may also contain milk. v suitable for vegetarians nutrition typical values as sold per 100g | per serving (30g) | % ri* energy 1597kj

Swap it for something less processed

See all Breakfast Cereals & Bars →

Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.

Common questions about Multigrain Hoops

Is Multigrain Hoops ultra-processed?

Yes — Multigrain Hoops by Dunnes Stores is ultra-processed, so it counts as a UPF (ultra-processed food). This product is ultra-processed because it contains caramelised sugar syrup, a pre-identified UPF ingredient indicating industrial processing. The cereal-flour base, sugar, salt, basic colours from paprika extract and carotene, calcium carbonate, and added vitamins and minerals do not independently make it UPF.

Which ingredients in Multigrain Hoops are ultra-processed?

Nomi flags one ingredient in Multigrain Hoops as an ultra-processed marker: caramelised sugar syrup. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.