Chocolate Cereal

Barcode 521007233166

Yes — Chocolate Cereal is ultra-processed.

Not a great choice for everyday, despite its wholegrain cereal content.

This is a chocolate cereal made primarily from cereals, wholegrain cereals, wheat flour, wholemeal flour, and oat flakes. It is classified as ultra-processed because it contains modified starch, an industrially modified thickener, as well as the pre-identified UPF ingredients emulsifier, soya lecithin, glucose syrup, and flavouring. These additives and industrially processed ingredients are characteristic of ultra-processed formulations. Sugar, cocoa ingredients, salt, raising agents, potassium carbonate, starch, and milk powder do not independently determine the classification.

Ingredients

5 ultra-processed markers

OK

cereals 46.3 %

A mixture of cereal grains used as a base ingredient in composite foods; typically includes a blend of millets, maize, wheat, rice, or other cereals.
OK

wheat flour

Ground wheat used as a basic baking ingredient providing structure and bulk.
OK

wholegrain cereals

Wholegrain cereal grains retained with their bran and germ, used to increase fiber content and texture.
OK

wholemeal flour

A coarse, whole-grain flour made from whole wheat including bran and germ, commonly used to add fiber and a nutty flavor.
OK

oat flakes

Rolled or flattened oats, typically used for cereals or baking, providing gluten-free options depending on processing.
OK

wholegrain barley flour

Milled barley flour containing bran and germ, used for baking to add moisture and a mild barley flavor.
OK

wheat flour

A basic cereal grain flour used as a principal ingredient in bread, pastries, and many baked goods.
OK

sugar

A common sweetener derived from sugarcane or sugar beet, used widely in foods and beverages.
UPF

modified starch

A processed starch thickener obtained by chemically or physically modifying starch for texture and stability in foods.
OK

chocolate chips 5 %
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

cocoa mass

Ground or melted cocoa beans; pure cocoa solids used for chocolate making.
OK

cocoa butter

A fat extracted from cocoa beans, used in chocolate, cosmetics, and baking as a fat component.
UPF

emulsifier

A generic food additive that helps blend ingredients with different phases (oil and water); often an industrial or processed ingredient.
UPF

soya lecithin

A soy-derived emulsifier used to improve texture and stability in foods.
UPF

glucose syrup

A processed syrup made from starch (usually corn) consisting mainly of glucose; commonly used as a sweetener and thickener.
UPF

flavouring

A generic additive used to impart or enhance flavor; can be synthetic or derived from natural sources.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

raising agents

A generic term for leavening agents used to make dough rise (e.g., baking powder, baking soda). These are basic food additives or ingredients in baking.
OK

potassium carbonate
OK

starch

Powdered carbohydrate obtained from plants (e.g., corn, potato, tapioca); thickening agent and energy source in foods.
OK

milk powder

Dehydrated milk product used as a dairy ingredient; can be used to add dairy solids.

Common questions about Chocolate Cereal

Is Chocolate Cereal ultra-processed?

Yes — Chocolate Cereal is ultra-processed, so it counts as a UPF (ultra-processed food). This is a chocolate cereal made primarily from cereals, wholegrain cereals, wheat flour, wholemeal flour, and oat flakes. It is classified as ultra-processed because it contains modified starch, an industrially modified thickener, as well as the pre-identified UPF ingredients emulsifier, soya lecithin, glucose syrup, and flavouring. These additives and industrially processed ingredients are characteristic of ultra-processed formulations. Sugar, cocoa ingredients, salt, raising agents, potassium carbonate, starch, and milk powder do not independently determine the classification.

Which ingredients in Chocolate Cereal are ultra-processed?

Nomi flags 5 ingredients in Chocolate Cereal as ultra-processed markers: modified starch, emulsifier, soya lecithin, glucose syrup, flavouring. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.