Yes — Crispy skinny fries is ultra-processed.
The product is ultra-processed because it contains paprika extract, which is an industrially processed extract used as a coloring/flavoring agent and is classified as an ultra-processed ingredient in the NOVA system.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Original Salted Peanuts
KP
Not UPF
Veg crisps
TYRRELL'S
Not UPF
Ready Salted Crisps
Walkers
Not UPF
Just Snax Tortilla Chips
Sainsbury's basics
Not UPF
Ready Salted Crisps
Tesco Finest
Not UPF
Oven Baked Sweet Potato Fries
Strong Roots
Not UPF
Super Seeds Salad Topper
Good 4U
Not UPF
Tortilla chips
Tesco
Not UPF
Mixed Nuts
The Foodie Market
Not UPF
Vegetable chips
Deluxe
Not UPF
Yes — Crispy skinny fries by Strong Roots is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because it contains paprika extract, which is an industrially processed extract used as a coloring/flavoring agent and is classified as an ultra-processed ingredient in the NOVA system.
Nomi flags one ingredient in Crispy skinny fries as an ultra-processed marker: paprika extract. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Quick Cook Crispy French Fries by McCain, French Fries by McCain. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.