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Yes — Kitkat is ultra-processed.
The product is classified as ultra-processed because it contains several industrial additives and ingredients characteristic of UPFs. Specifically, refined palm and palm kernel oils (listed as vegetable fats including palm, palm kernel, shea/illipe/mango kernel/kokum gurgi/sal) are highly processed oils, and the emulsifiers sunflower lecithin and soya lecithin are industrially extracted additives. The presence of 'natural vanilla flavourings' and 'natural flavourings' also indicates added industrial flavoring agents. According to the provided criteria, any of these ingredients is sufficient to classify the product as ultra-processed.
Other chocolate & sweets Nomi has checked — these ones aren't ultra-processed.
Original liquorice
Panda
Not UPF
Pure Fruit Paws Strawberry & Apple
Bear
Not UPF
Creamy Hazelnut Chocolate
Deliciously Ella
Not UPF
Velvety & intense dark chocolate
Deliciously Ella
Not UPF
Yoyos Apple
Bear, Bear Nibbles
Not UPF
Hazelnut Crunch Truffles
Booja-Booja
Not UPF
Montezuma Splotch Butterscotch milk chocolate
Montezuma's
Not UPF
Organic Dark Chocolate Belgian Thins
Kirkland
Not UPF
Pure Fruit Paws Raspberry & Blueberry
Bear
Not UPF
Rotterdam sport e te fondente
Ritter
Not UPF
Yes — Kitkat by Nestlé is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains several industrial additives and ingredients characteristic of UPFs. Specifically, refined palm and palm kernel oils (listed as vegetable fats including palm, palm kernel, shea/illipe/mango kernel/kokum gurgi/sal) are highly processed oils, and the emulsifiers sunflower lecithin and soya lecithin are industrially extracted additives. The presence of 'natural vanilla flavourings' and 'natural flavourings' also indicates added industrial flavoring agents. According to the provided criteria, any of these ingredients is sufficient to classify the product as ultra-processed.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.