Yes — Nutella is ultra-processed.
The product contains palm oil (highly processed refined oil), an emulsifier (soy lecithins), and artificial flavouring (vanillin), which are industrial ingredients/additives characteristic of ultra-processed foods under NOVA. Therefore, it is classified as UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other sauces, condiments & spreads Nomi has checked — these ones aren't ultra-processed.
Wild Blueberry Conserve
Bonne Maman
Not UPF
Clear Honey
Highgate Fayre, Lidl
Not UPF
Runny Honey
Rowse
Not UPF
Runny Honey
Rowse
Not UPF
Runny Honey
Sainsbury's
Not UPF
Set Honey
Highgate Fayre
Not UPF
Rowse organic honey
Rowse
Not UPF
Supahoney : Manuka + Honey + Vitamin C
Rowse
Not UPF
Rowse Greek honey
Rowse
Not UPF
LIGHT & MILD honey
Rowse
Not UPF
Yes — Nutella by Ferrero is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains palm oil (highly processed refined oil), an emulsifier (soy lecithins), and artificial flavouring (vanillin), which are industrial ingredients/additives characteristic of ultra-processed foods under NOVA. Therefore, it is classified as UPF.
Nomi has reviewed similar products that are not ultra-processed, including Chocolate Hazelnut Spread by Pip & Nut, Creamy Chocolate and hazelnut butter by plants. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.