Potato Snack

Barcode 965004565729

Yes — Potato Snack is ultra-processed.

This product is ultra‑processed because it contains several industrial ingredients and additives, including modified potato starch, maltodextrin, generic flavouring, vinegar powder, and paprika extract, which are characteristic of NOVA ultra‑processed foods.

Ingredients

6 ultra-processed markers

OK

rapeseed oil and sunflower oil (vegetable oils)

Basic culinary oils extracted from plants; commonly used for cooking and fat in foods.
OK

potato powder

Dehydrated, finely ground potato used as a dry ingredient and flavor base in baking and convenience foods.
OK

potato starch

A basic, finely ground starch derived from potatoes; used as a thickener and binder in foods.
UPF

modified potato starch

Starch derived from potatoes that has been chemically or physically modified for functional properties in processed foods.
UPF

maltodextrin

A white powder made from starch that has been partially hydrolyzed; used as a thickener or filler and widely used as a food additive.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

rice flour

A finely milled flour from milled rice, commonly used as a gluten-free thickener or flour substitute in baking and cooking.
OK

citric acid (acidity regulator)

Citric acid used as acidity regulator and preservative in beverages and foods; a natural organic acid derived from citrus fruits.
OK

calcium phosphates

A group of inorganic compounds used as nutritional supplements, anticaking agents, or mineral fortification in foods.
UPF

flavouring

A generic additive used to impart or enhance flavor; can be synthetic or derived from natural sources.
OK

potassium chloride

Mineral salt used as a salt substitute in food. A basic inorganic ingredient commonly used for seasoning or fortification; not ultra-processed.
UPF

vinegar powder

A dehydrated powder form of vinegar, produced by removing water from vinegar typically with added carriers for dry formulation. Used as a tangy seasoning or flavoring.
UPF

curcumin

Bright yellow pigment derived from turmeric (Curcuma longa) used as a natural food colorant.
UPF

paprika extract

Concentrated flavor ingredient derived from paprika (capsicum) used to impart paprika flavor without the physical pepper pieces.

Common questions about Potato Snack

Is Potato Snack ultra-processed?

Yes — Potato Snack is ultra-processed, so it counts as a UPF (ultra-processed food). This product is ultra‑processed because it contains several industrial ingredients and additives, including modified potato starch, maltodextrin, generic flavouring, vinegar powder, and paprika extract, which are characteristic of NOVA ultra‑processed foods.

Which ingredients in Potato Snack are ultra-processed?

Nomi flags 6 ingredients in Potato Snack as ultra-processed markers: modified potato starch, maltodextrin, flavouring, vinegar powder, curcumin, paprika extract. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.