M&S Eat Well

Breaded Haddock Fillets

Barcode 29119103

Scanned 10 times by Nomi users

Yes — Breaded Haddock Fillets is ultra-processed.

The product is classified as ultra-processed because it contains at least one UPF ingredient: colour: paprika extract, which is an extracted additive used for colouring. Other ingredients are mostly basic culinary components (fish, wheat flour, rapeseed oil, yeast, salt), but the presence of this additive is sufficient to classify the whole product as UPF according to the given rules.

Ingredients

1 ultra-processed marker

OK

haddock

A species of white, flaky fish commonly used in seafood dishes.
OK

wheat flour (contains gluten)

Ground wheat flour; contains gluten. Includes added minerals/vitamins as part of enrichment.
OK

rapeseed oil

A basic culinary oil pressed from rapeseeds (Brassica napus). Used for frying, baking, and dressings. Neutral flavor.
OK

durum wheat semolina (contains gluten)

Coarsely ground durum wheat used to make pasta and various baked goods; gluten-containing.
OK

wheat starch (contains gluten)

Fine, white starch derived from wheat; a gluten-containing carbohydrate used as a thickener or binder in many foods.
OK

wheat gluten

Gluten from wheat; a protein complex used as a food ingredient to provide elasticity and structure in doughs and meat substitutes (e.g., seitan).
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

malted barley flour

Flour made from barley malted to improve fermentation; contains gluten.
UPF

paprika extract

A concentrated pigment derived from paprika used as a colorant in foods.

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Other fish & seafood Nomi has checked — these ones aren't ultra-processed.

Common questions about Breaded Haddock Fillets

Is Breaded Haddock Fillets ultra-processed?

Yes — Breaded Haddock Fillets by M&S Eat Well is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains at least one UPF ingredient: colour: paprika extract, which is an extracted additive used for colouring. Other ingredients are mostly basic culinary components (fish, wheat flour, rapeseed oil, yeast, salt), but the presence of this additive is sufficient to classify the whole product as UPF according to the given rules.

Which ingredients in Breaded Haddock Fillets are ultra-processed?

Nomi flags one ingredient in Breaded Haddock Fillets as an ultra-processed marker: paprika extract. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.