m and s

Baba ganoush

Barcode 29338979

No — Baba ganoush is not ultra-processed.

A wholesome dip made mostly from simple, recognizable ingredients.

Baba ganoush is not ultra-processed. It consists mainly of roasted aubergines, tahini, extra virgin olive oil, sunflower oil, lemon juice, salt, sugar, cumin, and dried garlic. Ascorbic acid and citric acid are basic antioxidants or acidity regulators, not industrial formulations that make the product UPF. The oils listed are ordinary culinary oils, and no artificial flavors, sweeteners, emulsifiers, stabilizers, flavor enhancers, or refined syrups are present.

Ingredients

1 ultra-processed marker

OK

roasted aubergines with tahini and oils; lemon juice and salt; sugar; antioxidant ascorbic acid

A blended mixture of roasted eggplant with tahini, olive oil, sunflower oil, lemon juice, salt, sugar, and ascorbic acid as an antioxidant. It resembles a prepared eggplant (baba ghanoush-like) sauce or dip with added acidity and sugar.
UPF

citric acid regulator with cumin and dried garlic

A spice-seasoning blend consisting of citric acid (acid regulator) with cumin and dried garlic, typically used to impart tangy and savory notes to foods.

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Common questions about Baba ganoush

Is Baba ganoush ultra-processed?

No — Baba ganoush by m and s is not ultra-processed, so it is not a UPF (ultra-processed food). Baba ganoush is not ultra-processed. It consists mainly of roasted aubergines, tahini, extra virgin olive oil, sunflower oil, lemon juice, salt, sugar, cumin, and dried garlic. Ascorbic acid and citric acid are basic antioxidants or acidity regulators, not industrial formulations that make the product UPF. The oils listed are ordinary culinary oils, and no artificial flavors, sweeteners, emulsifiers, stabilizers, flavor enhancers, or refined syrups are present.

Which ingredients in Baba ganoush are ultra-processed?

Nomi flags one ingredient in Baba ganoush as an ultra-processed marker: citric acid regulator with cumin and dried garlic. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.