Yes — Milk Chocolate is ultra-processed.
Classified as ultra-processed because it contains emulsifier (soy lecithin) and added natural flavouring, which are industrial additives according to NOVA. Other ingredients are basic culinary ingredients or minimally processed (sugar, cocoa butter, cocoa mass, milk powder, whey powder, concentrated butter, hazelnut paste).
Similar products that aren't ultra-processed — swap and keep the flavour.
Other chocolate & sweets Nomi has checked — these ones aren't ultra-processed.
Dark Chocolate
Waitrose & Partners
Not UPF
Almond Butter & Salted Caramel Cups
Deliciously Ella
Not UPF
Organic Peruvian 85% Cocoa Dark Chocolate
Moser Roth
Not UPF
Milk Chocolate Buttons 38%
Montezuma
Not UPF
Crunchy Mint dark chocolate
Hu
Not UPF
Dark chocolate
Waitrose
Not UPF
Smooth operator milk chocolate
Montezuma's
Not UPF
Urban Fruit Snack Pack Strawberry
smashing strawberry
Not UPF
Dark Chocolate
Lindt
Not UPF
Fine Dark Cocoa Powder
Dr. Oetker
Not UPF
Yes — Milk Chocolate by Milka is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains emulsifier (soy lecithin) and added natural flavouring, which are industrial additives according to NOVA. Other ingredients are basic culinary ingredients or minimally processed (sugar, cocoa butter, cocoa mass, milk powder, whey powder, concentrated butter, hazelnut paste).
Nomi flags one ingredient in Milk Chocolate as an ultra-processed marker: natural flavor. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Crunchy Mint dark chocolate by Hu, Excellence Noir Intense 70% Cacao by Lindt. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.