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Yes — Strawberry Fromage Frais is ultra-processed.
The product contains multiple ultra-processed ingredients and additives, including modified maize starch, natural flavouring, stabiliser (guar gum), and carotenes. These are industrial additives used as thickeners, stabilisers, and colourings/flavourings, which classify the product as ultra-processed according to NOVA.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other puddings & desserts Nomi has checked — these ones aren't ultra-processed.
Strawberries & Cream Ice Cream
Häagen-Dazs
Not UPF
Organic Vanilla Ice Cream
Waitrose
Not UPF
Vanilla Ice Cream
Yeo Valley
Not UPF
Madagascan Vanilla Ice Cream
Waitrose
Not UPF
Madagascan vanilla custard
Waitrose
Not UPF
Rice Pudding
Ambrosia
Not UPF
Natural coconut yog
the coconut collab
Not UPF
Rice Pudding
Ambrosia
Not UPF
Stockwell Rice Pudding
Stockwell
Not UPF
Pear Halves in refined fruit juice
Sainsbury's
Not UPF
Yes — Strawberry Fromage Frais by Peppa Pig is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains multiple ultra-processed ingredients and additives, including modified maize starch, natural flavouring, stabiliser (guar gum), and carotenes. These are industrial additives used as thickeners, stabilisers, and colourings/flavourings, which classify the product as ultra-processed according to NOVA.
Nomi flags 4 ingredients in Strawberry Fromage Frais as ultra-processed markers: modified maize starch, natural flavouring, guar gum, carotenes. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Naked strawberry yogurt by Onken, Strawberry yogurt by Longley Farm, Strawberry & Banana Yogurt by Marks & Spencer. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.
