Yes — Protein Granola Berry is ultra-processed.
The product is classified as ultra-processed because it contains several UPF ingredients and additives: pea protein isolate, pea protein concentrate, sweetened dried cranberries (cranberries, sugar), sweetened dried blueberries (blueberries, sugar), and flavouring. These are industrially processed ingredients or additives used for protein fortification, sweetness, and flavor enhancement, which places the granola in the ultra-processed (NOVA 4) category.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Bitesize Wheat Shreds
Harvest Morn
Not UPF
Oats
Mornflake
Not UPF
organic fruits & seeds muesli
alara
Not UPF
Pecan & Almond Grain-Free Granola
The Paleo Foods Co.
Not UPF
Swiss style muesli
Alpen
Not UPF
Apple & Cinnamon Gut-Loving Porridge
Bio & Me
Not UPF
Nutty Muesli
By Sainsbury's
Not UPF
Lizis original granola nuts and seeds
Not UPF
Bitesize shredded wheat
Nestlé
Not UPF
Muesli
Alpen
Not UPF
Yes — Protein Granola Berry by Harvest Morn is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains several UPF ingredients and additives: pea protein isolate, pea protein concentrate, sweetened dried cranberries (cranberries, sugar), sweetened dried blueberries (blueberries, sugar), and flavouring. These are industrially processed ingredients or additives used for protein fortification, sweetness, and flavor enhancement, which places the granola in the ultra-processed (NOVA 4) category.
Nomi flags 4 ingredients in Protein Granola Berry as ultra-processed markers: pea protein isolate, sweetened dried cranberries (cranberries, sugar), pea protein concentrate, sweetened dried blueberries (blueberries, sugar). See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Granola Nuts & Seeds by Lizi's, Low Sugar Granola Original by Crownfield, Super Berry Granola by Deluxe. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.