Yes — Strawberry fruity bars is ultra-processed.
Product is ultra-processed because it contains natural raspberry flavouring and a gelling agent (pectin) marked as a permitted non-organic additive. Natural flavourings and extracted gelling agents are industrial additives according to NOVA.
Other crisps, snacks & nuts Nomi has checked — these ones aren't ultra-processed.
Wholegrain Basmati & Wild Rice
Tilda
Not UPF
Hazelnut, Pecan & Maple Oat Bars
deliciously ella
Not UPF
Quinoa red & white
Merchant Gourmet
Not UPF
Organic Basmati Rice
Golden Sun
Not UPF
Cacao & Almond Oat Bars
Deliciously Ella
Not UPF
Red and white quinoa
Aldi
Not UPF
Cold Milled Flaxseed, Almonds, Brazil Nuts, Walnuts & CoQ10
Linwoods
Not UPF
Cacao & Almond Oat Bar
Deliciously Ella
Not UPF
Brown, Red & Wild Wholegrain Rice
Merchant Gourmet
Not UPF
Special coconut rice
Worldwide foods
Not UPF
Yes — Strawberry fruity bars is ultra-processed, so it counts as a UPF (ultra-processed food). Product is ultra-processed because it contains natural raspberry flavouring and a gelling agent (pectin) marked as a permitted non-organic additive. Natural flavourings and extracted gelling agents are industrial additives according to NOVA.
Nomi flags 2 ingredients in Strawberry fruity bars as ultra-processed markers: natural raspberry flavouring, raising agent: sodium hydrogen carbonate; vitamin b1. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.