Co Op

Strawberry jam

Barcode 5000128742283

Scanned 16 times by Nomi users

Yes — Strawberry jam is ultra-processed.

Classified as ultra-processed because it contains pectins (a gelling agent) which is an extracted/isolated additive used to modify texture, fitting NOVA criteria for UPF. Other ingredients (sugar, strawberries, citric acid, sodium citrate) are basic/minimally processed, but the presence of the industrial additive is enough to make the product UPF.

Ingredients

1 ultra-processed marker

OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

strawberries

A red, juicy berry commonly eaten fresh or used in desserts; high in vitamin C and antioxidants.
OK

pectin (gelling agent)

Pectin is a natural polysaccharide extracted from fruits, used as a gelling and thickening agent in jams, jellies, and desserts.
UPF

citric acid

A sour-tasting organic acid used as an acidulant and preservative in foods. Commonly added in small amounts to adjust acidity.
OK

acidity regulator (sodium citrate). prepared with 45g of fruit per 100g. total sugar content 61g per 100g

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Common questions about Strawberry jam

Is Strawberry jam ultra-processed?

Yes — Strawberry jam by Co Op is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because it contains pectins (a gelling agent) which is an extracted/isolated additive used to modify texture, fitting NOVA criteria for UPF. Other ingredients (sugar, strawberries, citric acid, sodium citrate) are basic/minimally processed, but the presence of the industrial additive is enough to make the product UPF.

Which ingredients in Strawberry jam are ultra-processed?

Nomi flags one ingredient in Strawberry jam as an ultra-processed marker: citric acid. See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.