Yes — Sea Salt & Black Pepper Crackers is ultra-processed.
The product is classified as ultra-processed because it contains palm oil, which is a highly processed refined oil, and added flavouring, which is an industrial additive used to modify taste. These ingredients meet NOVA criteria for ultra-processed foods. Other ingredients like fortified wheat flour, sunflower oil, sugar, and sugar cane syrup are not UPF by themselves under the given rules, but the presence of palm oil and flavouring is sufficient to classify the entire product as UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other crackers & crispbreads Nomi has checked — these ones aren't ultra-processed.
Cheese twists
Marks & Spencer,มาร์คแอนด์สเปนเซอร์
Not UPF
Italian torinesi breadsticks
Marks & Spencer
Not UPF
Slightly Salted Rice Cakes
Asda
Not UPF
Oatcakes
North Staffs
Not UPF
Seeded Oatcakes
Waitrose
Not UPF
Prawn Crackers
Sharwood's
Not UPF
Seeded Oatcakes
Marks & Spencer
Not UPF
Charcoal & Rye Sourdough Crispbread
Peter's Yard
Not UPF
Original Multi-grain baked crackers
Milton's
Not UPF
FINN CRISP ORIGINAL
Finn Crisp
Not UPF
Yes — Sea Salt & Black Pepper Crackers by Co-op is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains palm oil, which is a highly processed refined oil, and added flavouring, which is an industrial additive used to modify taste. These ingredients meet NOVA criteria for ultra-processed foods. Other ingredients like fortified wheat flour, sunflower oil, sugar, and sugar cane syrup are not UPF by themselves under the given rules, but the presence of palm oil and flavouring is sufficient to classify the entire product as UPF.
Nomi flags 2 ingredients in Sea Salt & Black Pepper Crackers as ultra-processed markers: palm oil, flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Poppy Seed Sourdough Crackers by Peter’s Yard, Rye Sourdough Crackers by Tesco. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.