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Weetos chocolatey hoops Cereal by Weetabix
Weetabix

Weetos chocolatey hoops Cereal

Barcode 5010029201642
Scanned  25  times by Nomi users
Ultra-Processed Food (UPF)

Yes — Weetos chocolatey hoops Cereal is ultra-processed.

Classified as ultra-processed because the ingredient list includes maltodextrin (an industrially processed sugar) and flavouring (an industrial additive), which fall under NOVA ultra-processed criteria.

Ingredients

2 ultra-processed markers
  • OK
    wholegrain _wheat_ 49%
  • OK
    wheat flour
    Ground wheat used as a basic baking ingredient; simple, minimally processed cereal product.
  • OK
    sugar
    Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
  • UPF
    maltodextrin
    A white powder made from starch that has been partially hydrolyzed; used as a thickener or filler and widely used as a food additive.
  • OK
    fat-reduced cocoa powder
    Cocoa powder from which most of the fat (cocoa butter) has been removed; used to add cocoa flavor with lower fat content.
  • OK
    salt
    Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
  • OK
    potassium chloride
    Mineral salt used as a salt substitute in food. A basic inorganic ingredient commonly used for seasoning or fortification; not ultra-processed.
  • UPF
    flavouring
    A generic additive used to impart or enhance flavor; can be synthetic or derived from natural sources.
  • OK
    calcium carbonate
    A basic inorganic calcium salt used as a nutrition supplement and anticaking agent in foods.
  • OK
    niacin (vitamin b3)
    A water-soluble vitamin used as a nutrient and often added to foods as a fortifying vitamin.
  • OK
    iron
    Essential mineral used as a nutrient or fortifying ingredient in foods.
  • OK
    riboflavin (b2)
    Vitamin B2 used as a fortifying nutrient in foods; a natural component of some ingredients and commonly added in fortification.
  • OK
    vitamin b6 (pyridoxine)
    Essential water-soluble vitamin used as a nutrient supplement and fortificant in foods and dietary supplements.
  • OK
    thiamin (vitamin b1)
    A water-soluble B vitamin essential for carbohydrate metabolism, energy production and nervous system function; commonly used as a dietary supplement or nutrient in foods.
  • OK
    folic acid
    A B-vitamin (B9) important for DNA synthesis and red blood cell formation; commonly added to fortified foods and supplements.
  • OK
    vitamin d
    Fat-soluble vitamin used for fortification and dietary supplementation; commonly present in foods as a nutrient or supplement.
  • OK
    vitamin b12
    A water-soluble B vitamin (cobalamin) used as a nutrient fortifier in foods and supplements.

Healthier alternatives

Reviewed by Nomi

Similar products that aren't ultra-processed — swap and keep the flavour.

Swap it for something less processed

See all Breakfast Cereals & Bars →

Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.

Common questions about Weetos chocolatey hoops Cereal

Is Weetos chocolatey hoops Cereal ultra-processed?

Yes — Weetos chocolatey hoops Cereal by Weetabix is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredient list includes maltodextrin (an industrially processed sugar) and flavouring (an industrial additive), which fall under NOVA ultra-processed criteria.

Which ingredients in Weetos chocolatey hoops Cereal are ultra-processed?

Nomi flags 2 ingredients in Weetos chocolatey hoops Cereal as ultra-processed markers: maltodextrin, flavouring. See the full ingredient breakdown above for what each one is.

What are healthier alternatives to Weetos chocolatey hoops Cereal?

Nomi has reviewed similar products that are not ultra-processed, including Multigrain Hoops by Marks & Spencer, Choco hoops by Marks & Spencer, M&S, supergrain hoops by Doves Farm Foods. See the healthier alternatives above for details.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.

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