The Bakery At Asda

Muffin

Barcode 5054781728436

Scanned 8 times by Nomi users

Yes — Muffin is ultra-processed.

The product is classified as ultra-processed because it contains industrial additives and ingredients characteristic of UPFs, including palm oil and palm fat (highly refined oils) and the preservative potassium sorbate. These go beyond basic culinary ingredients and indicate an industrial formulation.

Ingredients

3 ultra-processed markers

OK

fortified wheat flour (wheat flour)

Wheat flour that has been enriched with vitamins and minerals (e.g., iron, B vitamins).
OK

calcium carbonate

A basic inorganic calcium salt used as a nutrition supplement and anticaking agent in foods.
OK

iron

Essential mineral used as a nutrient or fortifying ingredient in foods.
OK

niacin (vitamin b3)

An essential water-soluble B vitamin involved in energy metabolism; often used as a nutrient supplement or fortificant in foods.
OK

thiamin (b1)

A water-soluble B vitamin (vitamin B1) essential for carbohydrate metabolism and nervous system function.
OK

water

Essential base ingredient for countless foods and beverages; serves as solvent and texture modifier.
OK

yeast

A living microorganism used as a leavening agent in baking.
OK

wheat semolina

Coarsely ground durum wheat granules used for pasta and certain baked goods; a basic cereal product.
OK

wheat protein

Protein derived from wheat; often used as a gluten-rich ingredient to improve dough structure.
OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

soy flour

A basic single-ingredient flour made from soybeans, used as a gluten-free flour option with high protein content.
OK

spirit vinegar

A clear, distilled vinegar typically made from fermented alcohol (ethanol) and used for pickling, flavoring, and preservation.
OK

vegetable oils and fat [palm oil
UPF

palm fat

A fat derived from the fruit of oil palm. Often a highly processed vegetable oil used in food production.
OK

rapeseed oil]
UPF

potassium sorbate

Potassium sorbate is a widely used food preservative that inhibits the growth of molds, yeast, and some bacteria to extend shelf life.
UPF

ascorbic acid (flour treatment agent)

Ascorbic acid used as a flour treatment agent (antioxidant, vitamin C). It is an extracted/synthesized additive used in baking and manufacturing.
OK

including cereals containing gluten
OK

see ingredients in bold. suitable for vegetarians

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Common questions about Muffin

Is Muffin ultra-processed?

Yes — Muffin by The Bakery At Asda is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains industrial additives and ingredients characteristic of UPFs, including palm oil and palm fat (highly refined oils) and the preservative potassium sorbate. These go beyond basic culinary ingredients and indicate an industrial formulation.

Which ingredients in Muffin are ultra-processed?

Nomi flags 3 ingredients in Muffin as ultra-processed markers: palm fat, potassium sorbate, ascorbic acid (flour treatment agent). See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.