Yes — CREAM CRACKERS is ultra-processed.
The ingredient list is valid. The product is classified as ultra-processed (UPF) because it contains palm oil, which is a highly processed refined oil considered an ultra-processed ingredient in the NOVA system. Other ingredients such as wheat flour (with added vitamins/minerals), salt, sodium bicarbonate, and yeast are not UPF on their own, but the presence of palm oil is sufficient to classify the overall product as UPF.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other crackers & crispbreads Nomi has checked — these ones aren't ultra-processed.
Seeded Oatcakes
Marks & Spencer
Not UPF
Charcoal & Rye Sourdough Crispbread
Peter's Yard
Not UPF
Original Multi-grain baked crackers
Milton's
Not UPF
FINN CRISP ORIGINAL
Finn Crisp
Not UPF
Rye sourdough flatbread - M&S Food
Marks & Spencer
Not UPF
crispbread
Schär
Not UPF
Leksands Crispbread
Leksands knäcke
Not UPF
Beetroot Sourdough Cracker
M&S Foods
Not UPF
CRISPBREADS
ASDA
Not UPF
Pink peppercorn sourdough crackers
Peter's Yard
Not UPF
Yes — CREAM CRACKERS by Tesco is ultra-processed, so it counts as a UPF (ultra-processed food). The ingredient list is valid. The product is classified as ultra-processed (UPF) because it contains palm oil, which is a highly processed refined oil considered an ultra-processed ingredient in the NOVA system. Other ingredients such as wheat flour (with added vitamins/minerals), salt, sodium bicarbonate, and yeast are not UPF on their own, but the presence of palm oil is sufficient to classify the overall product as UPF.
Nomi flags one ingredient in CREAM CRACKERS as an ultra-processed marker: palm oil. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Beetroot Sourdough Cracker by M&S Foods, Poppy Seed Sourdough Crackers by Peter’s Yard, Rye Sourdough Crackers by Tesco. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.