Kellogg's

Krave choco hazelnut imp

Barcode 5059319015200

Scanned 18 times by Nomi users

Yes — Krave choco hazelnut imp is ultra-processed.

Classified as ultra-processed because the ingredient list includes industrial additives and formulations: palm oil (a highly processed refined oil), glucose syrup (industrially extracted sugar syrup), emulsifier (sunflower lecithin), natural flavouring, and added colours (annatto norbixin, carotenes) and antioxidants (ascorbyl palmitate, alpha tocopherol). These go beyond basic culinary ingredients under NOVA.

Ingredients

No ultra-processed markers

OK

uk rl mixed cereal pillows containing a chocolate and hazelnut flavoured filling
OK

fortified with vitamins. ingredients: cereal flours (53%) (wheat, oat, rice)
OK

chocolate and hazelnut flavoured filling(sugar, vegetable oils(palm, sunflower, rapeseed), glucose syrup, chocolate (4%) { sugar, cocoa mass)
OK

fat-reduced cocoa powder

Cocoa powder from which most of the fat (cocoa butter) has been removed; used to add cocoa flavor with lower fat content.
OK

milk whey powder

Powdered whey derived from milk used as a dairy ingredient.
OK

skimmed milk powder hazelnuts (1%)
OK

emulsifier(sunflower lecithin)
OK

natural flavouring sugar
OK

salt

Common mineral compound (sodium chloride) used as a seasoning and preservative across cuisines.
OK

colours(annatto norbixin, carotenes)
OK

antioxidants (ascorbyl palmitate, alpha tocopherol). vitamins: riboflavin
OK

thiamine

A water-soluble B vitamin (vitamin B1) used as a nutrient and fortification additive.
OK

vitamin b6 (pyridoxine)

Essential water-soluble vitamin used as a nutrient supplement and fortificant in foods and dietary supplements.
OK

vitamin b12. for allergens see ingredients highlighted in bold. may contain gluten from other cereals
OK

other nuts. best before: see top

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Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.

Common questions about Krave choco hazelnut imp

Is Krave choco hazelnut imp ultra-processed?

Yes — Krave choco hazelnut imp by Kellogg's is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredient list includes industrial additives and formulations: palm oil (a highly processed refined oil), glucose syrup (industrially extracted sugar syrup), emulsifier (sunflower lecithin), natural flavouring, and added colours (annatto norbixin, carotenes) and antioxidants (ascorbyl palmitate, alpha tocopherol). These go beyond basic culinary ingredients under NOVA.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.