Dorset Cereals

Simply Delicious Muesli

Barcode 5018357012411

Scanned 196 times by Nomi users

No — Simply Delicious Muesli is not ultra-processed.

All listed ingredients are basic minimally processed foods (whole grains, dried fruit, seeds, and nuts) with no industrial additives, refined syrups, or processing aids typical of ultra-processed foods, so this muesli is not classified as UPF under NOVA.

Ingredients

No ultra-processed markers

OK

oat flakes

Rolled or flaked wholegrain oats, commonly used as a breakfast cereal or ingredient in baked goods.
OK

wholegrain wheat flakes

Flakes made from wholegrain wheat, a basic cereal ingredient.
OK

dried fruit (20%) [raisins
OK

sultanas

Dried seedless grapes; common ingredient in baking and dried fruit mixes.
OK

chopped dates (4%)]
OK

barley flakes

Rolled or flattened barley grain flakes, a basic cereal ingredient.
OK

wholegrain toasted wheat flakes
OK

sunflower seeds (4.5%)
OK

nuts (2%) [chopped brazil nuts (1%)
OK

roasted whole hazelnuts]

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Common questions about Simply Delicious Muesli

Is Simply Delicious Muesli ultra-processed?

No — Simply Delicious Muesli by Dorset Cereals is not ultra-processed, so it is not a UPF (ultra-processed food). All listed ingredients are basic minimally processed foods (whole grains, dried fruit, seeds, and nuts) with no industrial additives, refined syrups, or processing aids typical of ultra-processed foods, so this muesli is not classified as UPF under NOVA.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.