Yes — Flapjack is ultra-processed.
The product is ultra-processed because the ingredients include refined industrial sugars (partially inverted sugar syrup, glucose syrup), palm oil in margarine, industrial emulsifiers (polyglycerol esters of fatty acids E475), and unspecified flavouring. These additives and industrial formulations classify it as an ultra-processed food under NOVA.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Céréales All Bran Kellogg's Fibre Plus
Kellogg's
Not UPF
Grape-Nuts
Post
Not UPF
Low Sugar Granola Original
Crownfield
Not UPF
Sonnenmais natursüß
Freshona
Not UPF
shredded wheat
Nestlé
Not UPF
Jumbo Rolled Oats
Quaker
Not UPF
Organic Porridge Oats
Flahavan's
Not UPF
Super smooth porridge imp
Ready break, Weetabix
Not UPF
Cocoa Alpha Bites
BEAR
Not UPF
Shredded Wheat
Nestlé
Not UPF
Yes — Flapjack by Flapjax is ultra-processed, so it counts as a UPF (ultra-processed food). The product is ultra-processed because the ingredients include refined industrial sugars (partially inverted sugar syrup, glucose syrup), palm oil in margarine, industrial emulsifiers (polyglycerol esters of fatty acids E475), and unspecified flavouring. These additives and industrial formulations classify it as an ultra-processed food under NOVA.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.