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No — Super smooth porridge imp is not ultra-processed.
The product contains wholegrain rolled oats, wholegrain oat flour, and added vitamins and minerals (calcium, niacin, iron, riboflavin, vitamin B6, thiamin, folic acid, vitamin D, vitamin B12). These are basic ingredients and fortifying micronutrients, with no industrial additives like emulsifiers, artificial sweeteners, flavorings, or refined industrial syrups. Therefore, it is not classified as ultra-processed according to the given NOVA-based criteria.
Other breakfast cereals & bars products Nomi has analysed ingredient by ingredient.
Shreddies
Nestle
UPF
kelloggs corn flakes
Kelloggs
UPF
Oatibix
Weetabix
UPF
Corn Flakes
Kellogg's
UPF
Cheerios Multigrain
Cheerios,Nestle
UPF
Wheat Biscuits
By Sainsbury's
UPF
Nutty Granola
Deliciously Ella
Not UPF
The Original Swiss Style Muesli
Alpen
Not UPF
Crunchy Oat Granola Raisin & Almond
Jordan
UPF
Weetabix
Weetabix
UPF
No — Super smooth porridge imp by Ready break, Weetabix is not ultra-processed, so it is not a UPF (ultra-processed food). The product contains wholegrain rolled oats, wholegrain oat flour, and added vitamins and minerals (calcium, niacin, iron, riboflavin, vitamin B6, thiamin, folic acid, vitamin D, vitamin B12). These are basic ingredients and fortifying micronutrients, with no industrial additives like emulsifiers, artificial sweeteners, flavorings, or refined industrial syrups. Therefore, it is not classified as ultra-processed according to the given NOVA-based criteria.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.