Yes — Fruit Cereal Biscuits is ultra-processed.
Classified as ultra-processed because the ingredients include skimmed milk powder (pre-identified UPF ingredient) and natural flavour, which is an industrial flavouring additive. Other ingredients are mostly minimally processed or basic culinary ingredients, but the presence of these UPF ingredients makes the overall product UPF according to NOVA-based rules.
Other baby & toddler Nomi has checked — these ones aren't ultra-processed.
Peach banana melty sticks
Ella's Kitchen
Not UPF
Apple Rice Cake Clouds
Organix
Not UPF
Carrot + Parsnip Melty puffs
Ella’s kitchen
Not UPF
Chubky Apple & date fruit bar
Organix
Not UPF
Raspberry & apple Soft Oaty Bar
Organix
Not UPF
Bangers & mash
Ella's Kitchen
Not UPF
carrot cake soft oaty bars
organix
Not UPF
Rasberry and Apple Oaty Bars
Organix,organix goodies
Not UPF
Raspberry Rice Cakes
Lidl
Not UPF
Baby Pasta
Piccolo
Not UPF
Yes — Fruit Cereal Biscuits by Kiddylicious is ultra-processed, so it counts as a UPF (ultra-processed food). Classified as ultra-processed because the ingredients include skimmed milk powder (pre-identified UPF ingredient) and natural flavour, which is an industrial flavouring additive. Other ingredients are mostly minimally processed or basic culinary ingredients, but the presence of these UPF ingredients makes the overall product UPF according to NOVA-based rules.
Nomi flags one ingredient in Fruit Cereal Biscuits as an ultra-processed marker: natural flavour. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.