Yes — raw fruit & nut bar is ultra-processed.
The product is classified as UPF because it contains the additive 'natural flavouring', which is an industrially produced flavouring agent. Even though the base ingredients (dates, cashews, raisins) are minimally processed, the presence of natural flavouring makes the overall product ultra-processed according to the NOVA guidelines used here.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Simply Delicious Muesli
Dorset Cereals
Not UPF
Nutty Granola
Deliciously Ella
Not UPF
Alpenmüsli The Original Swiss Style
Weetabix
Not UPF
Muesli bio 36% fruits, noix & graines
Jordans
Not UPF
Céréales All Bran Kellogg's Fibre Plus
Kellogg's
Not UPF
Grape-Nuts
Post
Not UPF
Low Sugar Granola Original
Crownfield
Not UPF
Sonnenmais natursüß
Freshona
Not UPF
shredded wheat
Nestlé
Not UPF
Jumbo Rolled Oats
Quaker
Not UPF
Yes — raw fruit & nut bar by nakd. is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as UPF because it contains the additive 'natural flavouring', which is an industrially produced flavouring agent. Even though the base ingredients (dates, cashews, raisins) are minimally processed, the presence of natural flavouring makes the overall product ultra-processed according to the NOVA guidelines used here.
Nomi flags one ingredient in raw fruit & nut bar as an ultra-processed marker: natural flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Cashew Cookie Raw Fruit & Nut WholefoodBars by Nakd, Fruit and Nutbar by Eat Natural, Cashew Crush Raw Fruit & Nut Bars by Alesto. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.