KitKat, Nestlé

Vegan KitKat

Barcode 7613287430984

Scanned 13 times by Nomi users

Yes — Vegan KitKat is ultra-processed.

This product is classified as ultra-processed (UPF) under NOVA because it contains several industrial ingredients and additives beyond basic culinary components. Specifically: (1) Vegetable fats including palm kernel and palm oil are highly refined industrial oils. Palm fruit oil products are treated as UPF in this framework. (2) Emulsifier (lecithins) is an additive used to modify texture and stabilization, which is a hallmark of ultra-processed products. (3) Natural vanilla flavouring is an added flavouring, which is also characteristic of ultra-processed formulations. Although it also contains some non-UPF ingredients (sugar, cocoa butter, wheat flour, rice syrup powder as a traditional sweetener, etc.), the presence of these industrial additives and refined palm fats means the overall product is UPF.

Ingredients

1 ultra-processed marker

OK

sugar

Granulated sugar derived from sugarcane or sugar beets; a basic, single-ingredient sweetener.
OK

cocoa butter

A fat extracted from cocoa beans, used in chocolate, cosmetics, and baking as a fat component.
OK

wheat flour

Finely ground cereal flour from wheat; a fundamental baking ingredient.
OK

corn fiber

A dietary fibre derived from corn, used as a bulking agent in foods.
OK

rice syrup powder
OK

cocoa mass

Ground or melted cocoa beans; pure cocoa solids used for chocolate making.
OK

vegetable fats (palm kernel, palm)
OK

fat-reduced cocoa powder

Cocoa powder with reduced fat content, produced by removing part of the fat from cocoa beans. Used to provide chocolate flavor with less fat.
UPF

lecithin (emulsifier)

Emulsifier derived from plant or animal sources used to stabilize mixtures in foods.
OK

natural vanilla flavouring

Natural vanilla flavoring used to impart vanilla aroma in foods; typically derived from vanilla beans.
OK

sodium bicarbonate (baking soda)

A leavening agent that releases carbon dioxide when reacting with an acid in baking; commonly used in doughs and baked goods.

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Common questions about Vegan KitKat

Is Vegan KitKat ultra-processed?

Yes — Vegan KitKat by KitKat, Nestlé is ultra-processed, so it counts as a UPF (ultra-processed food). This product is classified as ultra-processed (UPF) under NOVA because it contains several industrial ingredients and additives beyond basic culinary components. Specifically: (1) Vegetable fats including palm kernel and palm oil are highly refined industrial oils. Palm fruit oil products are treated as UPF in this framework. (2) Emulsifier (lecithins) is an additive used to modify texture and stabilization, which is a hallmark of ultra-processed products. (3) Natural vanilla flavouring is an added flavouring, which is also characteristic of ultra-processed formulations. Although it also contains some non-UPF ingredients (sugar, cocoa butter, wheat flour, rice syrup powder as a traditional sweetener, etc.), the presence of these industrial additives and refined palm fats means the overall product is UPF.

Which ingredients in Vegan KitKat are ultra-processed?

Nomi flags one ingredient in Vegan KitKat as an ultra-processed marker: lecithin (emulsifier). See the full ingredient breakdown above for what each one is.

What does "ultra-processed" (UPF) mean?

Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.

How can I check whether other foods are ultra-processed?

Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.

Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.