Yes — Dairy Milk is ultra-processed.
The product is classified as ultra-processed because it contains several industrial ingredients and additives beyond basic culinary components. Specifically, it includes vegetable fats (palm, shea), which involve industrial refining; emulsifiers (E442, E476), which are industrial additives used to modify texture and stability; and flavourings, which are industrial formulations. According to the NOVA classification and the provided rules, the presence of these ingredients makes this product an ultra-processed food (UPF).
Other chocolate & sweets Nomi has checked — these ones aren't ultra-processed.
Absolute Black Orange & Cocoa Nibs
Montezuma’s
Not UPF
Cocoa
by sainsbury's
Not UPF
Dark Chocolate
Waitrose & Partners
Not UPF
Almond Butter & Salted Caramel Cups
Deliciously Ella
Not UPF
Organic Peruvian 85% Cocoa Dark Chocolate
Moser Roth
Not UPF
Milk Chocolate Buttons 38%
Montezuma
Not UPF
Crunchy Mint dark chocolate
Hu
Not UPF
Dark chocolate
Waitrose
Not UPF
Smooth operator milk chocolate
Montezuma's
Not UPF
Urban Fruit Snack Pack Strawberry
smashing strawberry
Not UPF
Yes — Dairy Milk by Cadbury is ultra-processed, so it counts as a UPF (ultra-processed food). The product is classified as ultra-processed because it contains several industrial ingredients and additives beyond basic culinary components. Specifically, it includes vegetable fats (palm, shea), which involve industrial refining; emulsifiers (E442, E476), which are industrial additives used to modify texture and stability; and flavourings, which are industrial formulations. According to the NOVA classification and the provided rules, the presence of these ingredients makes this product an ultra-processed food (UPF).
Nomi flags 3 ingredients in Dairy Milk as ultra-processed markers: vegetable fats (palm, shea), emulsifiers (e442, e476), flavourings. See the full ingredient breakdown above for what each one is.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.