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Yes — Crunchy Maple Syrup is ultra-processed.
The product contains several ultra-processed ingredients/additives. Specifically, it includes an emulsifier (sunflower lecithin) and natural flavouring, which are industrial additives used to modify texture and flavor. According to the provided rules, the presence of such additives makes the entire product ultra-processed (UPF), even though it also contains less processed ingredients like whole grain oats, sugar, maple syrup, and honey.
Similar products that aren't ultra-processed — swap and keep the flavour.
Other breakfast cereals & bars Nomi has checked — these ones aren't ultra-processed.
Oats
Mornflake
Not UPF
organic fruits & seeds muesli
alara
Not UPF
Pecan & Almond Grain-Free Granola
The Paleo Foods Co.
Not UPF
Swiss style muesli
Alpen
Not UPF
Apple & Cinnamon Gut-Loving Porridge
Bio & Me
Not UPF
Nutty Muesli
By Sainsbury's
Not UPF
Lizis original granola nuts and seeds
Not UPF
Bitesize shredded wheat
Nestlé
Not UPF
Muesli
Alpen
Not UPF
original shredded wheat
Nestlé, Nestlé UK Ltd
Not UPF
Yes — Crunchy Maple Syrup by Nature Valley is ultra-processed, so it counts as a UPF (ultra-processed food). The product contains several ultra-processed ingredients/additives. Specifically, it includes an emulsifier (sunflower lecithin) and natural flavouring, which are industrial additives used to modify texture and flavor. According to the provided rules, the presence of such additives makes the entire product ultra-processed (UPF), even though it also contains less processed ingredients like whole grain oats, sugar, maple syrup, and honey.
Nomi flags 2 ingredients in Crunchy Maple Syrup as ultra-processed markers: sunflower lecithin, natural flavouring. See the full ingredient breakdown above for what each one is.
Nomi has reviewed similar products that are not ultra-processed, including Peanut Butter Oat Bars by Deliciously Ella, Mamia Strawberry and Apple Oaty Bars by Aldi, Banana oaty bars by Aldi Mamia. See the healthier alternatives above for details.
Ultra-processed foods (UPFs) are industrial formulations made with ingredients and additives you wouldn't find in a home kitchen — such as emulsifiers, artificial flavourings, colourings and modified starches. The classification is based on the NOVA system used by researchers and dietitians worldwide.
Scan any barcode — or photograph the ingredients label — with the free Nomi app for iOS and Android. You'll get an instant ultra-processed verdict with every ingredient explained in plain English.
This page was shared from Nomi, the free app that tells you instantly whether any food is ultra-processed.
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Product information comes from public databases and Nomi's own analysis, and may contain errors. Always check the packaging. Ultra-processed classification is based on the NOVA food processing system.
